Every Step Financial Services

Every Step Financial Services Halifax · Calderdale · West Yorkshire

Independent Financial
Advice
in Halifax

Many people who get in touch have two or three old pensions and no real idea what they are worth. Joanne Flanagan, DipFA, CeRER and CeMAP, will go through them with you and tell you straight. Your initial consultation is free.

Free initial consultation. Any charges are agreed with you in writing before any work starts.

  • DipFA
    Diploma for Financial Advisers
  • CeRER
    Equity release qualified
  • CeMAP
    Mortgage advice qualified
  • Free
    Initial consultation, no obligation
Client reviews

What Our Clients Say

Real reviews from people across Calderdale and West Yorkshire who have sat down with us.

Every Step Financial Services

5.0Out of 5 stars

Overall rating out of 11 Google reviews Verified by Google Reviews WordPress Plugin

Richard Warnes
2 weeks ago

Joanne is very thorough and efficient and takes the time to explain all the details of the work she undertakes. I won't be going anywhere else for my financial advice

Glenda Meade
a month ago

Spoke with Jo for ten mins, and was told more about withdrawing my pension pot in them minutes than the Provider has told me in the last 7 weeks. Very professional and very helpful, would certainly recommend

Geraldine Jones
4 months ago

Jo was so helpful. After having concerns on some financial queries, Jo was very knowledgeable and reassuring. She helped put my mind at ease and has given me confidence in moving forward.

Deb Carter
4 months ago

First time using Every Step Financial Services and they have been brilliant, professional while making you feel comfortable as sometimes talking about things what they deal with are confusing and sometimes hard to understand for me anyway , this company can walk the walk as well as talk the talk thank God!!

Darren Carter
5 months ago

Joanne was brilliant. listened to what I needed and then went through my pensions and explained what was going on with them. Would seriously recommend Joanne to all my friends & colleagues.

Frank Jeffs
6 months ago

I am delighted to speak on behalf of JOANNE FLANAGAN of Every Step Financial Services. Joanne has provided financial advice to my wife and I for some time now and she has always offered this advice in a most professional manner. She listens carefully to our views and reflects them in her judgements. For many years Joanne ably monitored our investments and offered us advice on the way forward. Recently however Joanne has gone beyond what we could have expected as she has supported us with help, compassion, and understanding during our daughter's difficult divorce. We have had to loan our daughter much of our savings to fund her legal bills which have come in at irregular and sometimes unexpected moments. Joanne has always been there to with advice and help organising the arrangements and managing our withdrawls. She has proved herself a true friend as well as a financial adviser. When the divorce is settled and the loan repaid I look forward to reinvesting our savings with Joanne and Every Step. Thank you Joanne Frank Jeffs 14/12/24

Andrew Laird Boldy
6 months ago

First class service, with Joanne going above and beyond the call of duty. She is always available for a chat about plans, keeps me informed and quickly actions changes when needed. Can not recommend highly enough

Grace Carter
7 months ago

Jo is a an actual lifesaver. I was on the hook for a >£100k inheritance tax bill after an 18 month probate process. My lawyer had tried everything, and we were in dire straits - the bill exceeded what was available in cash to pay it. I got second and third opinions from lawyer friends… No one had any better news for us. In desperation I turned to Jo who immediately spotted that I was entitled to transfer some of my deceased father’s allowance since my parents never divorced. SOMETHING MY LAWYER COMPLETELY MISSED! Unlike Jo, he’d just assumed that because they weren’t together, they were divorced. Jo takes the time to know her customers, assumes nothing, listens to EVERYTHING and that, along with her razor sharp mind and fairly recent training means she is on top of all the most recent legislation and can get the very best outcomes for her clients. My bill dropped to £8.5k thanks to Jo’s knowledge and intelligence and I am forever in her debt. Thank you, Jo. I cannot sing your praises highly enough, and my mum would be so, so grateful to you 🙏🏼

Helen Jugroop
8 months ago

I've worked with Jo for a few years now & she is extremely approachable & friendly. Her advice has helped so much in understanding about my future finances. She actually talks in a language that I understand & makes it easy to get to grasps with financial stuff which is not my forte. I have recommended Jo to friends & family & they have benefitted from her advice too.

Joelle Byrne
8 months ago

Absolutely incredible service! Joanne took the time to sit with us, talk to us (not at us!) and understand our very complex, individual circumstances. Her advice was unbiased, considered and perfectly suited to our needs. Highly recommend!!

Alan Ide
10 months ago

Jo has helped my wife and me with our pension planning and given us general financial advice. She is extremely knowledgable and helpful and we can highly recommend her services.

What we do

What Can a Financial Adviser
Help You With?

Six areas, one adviser. Pensions are what many people come to us about, but the free initial consultation is the same whichever brought you here.

The value of investments and the income from them can go down as well as up, and you may get back less than you put in. Equity release will reduce the value of your estate and may affect means tested benefits. Check that a lifetime mortgage will meet your needs if you want to move or sell your home or you want your family to inherit it. If you are in any doubt, seek independent advice.

Joanne Flanagan, financial adviser at Every Step Financial Services in Halifax
Joanne Flanagan, DipFA, CeRER and CeMAPIndependent financial adviser, Halifax
Who we are

You Deal With Joanne.
Every Time.

Every Step Financial Services works out of Croft Myl on West Parade, in the middle of Halifax. Much of what we do is pensions: working out what people have got, what it will actually pay them, and what to do about it if the answer is not enough. The rest is savings and investments, protection, equity release, and untangling finances during a divorce.

It is a small firm on purpose. Joanne takes your first call and she is still the one sitting opposite you at the annual review three years later. You never have to explain your situation twice, and nobody hands you to a call centre.

The letters after her name are worth explaining. DipFA is a Level 4 qualification used to meet the Financial Conduct Authority's qualification requirements for retail investment advice. CeRER is one of the additional qualifications required before anyone can advise on equity release, which not every adviser holds. CeMAP is the Certificate in Mortgage Advice and Practice, from her years as a mortgage adviser.

She came into advice through mortgages, which is more relevant than it sounds. A lifetime mortgage is still a mortgage, so the equity release side of the work sits in the discipline she started in.

Nobody arrives wanting a sales pitch. They arrive with a question that has been sitting at the back of their mind for months. Can I afford to stop at 62. What happened to the pension from the mill job. Is it daft to take money out of the house. We answer the question first and worry about whether there is any business in it afterwards. More about Joanne and Every Step.

  • Ten years in financial services, first in mortgages, now advising
  • Diploma for Financial Advisers (DipFA)
  • Certificate in Regulated Equity Release (CeRER)
  • Certificate in Mortgage Advice and Practice (CeMAP)
  • Appointed Representative of New Leaf Distribution Ltd, which is authorised and regulated by the FCA, FRN 460421
  • Meetings at our office, at your home, or by video call

Not sure where to start?

Almost nobody is. Tell us what is on your mind and we will tell you honestly whether advice would help.

How it works

From First Chat
to Financial Plan

Four steps. Nothing is charged until you have seen the number and agreed to it in writing.

01

Free initial consultation

Twenty minutes working out what you have got and what is worrying you. Costs nothing, commits you to nothing.

02

We gather the facts

Statements, policies, income, outgoings. We chase the providers for the bits you cannot find, which is the part people dread.

03

Clear recommendations

Written recommendations in plain English, with the costs, the risks, and what happens if you do nothing at all.

04

Ongoing reviews

We check in once a year, or sooner if something shifts. Jobs, inheritances and divorces all move the numbers.

57Access age from 2028
Old workplace pensionsDrawdownAnnuities
Pensions

Do You Know What Your Pensions Are Worth?

Many people do not, and there is no shame in that. Jobs change, providers merge, paperwork goes in a drawer. We have sat with clients who found a pot they had written off entirely, and with others who discovered the plan they were counting on had been quietly eaten by charges.

  • We track down old workplace schemes and get current values in writing
  • We check for guaranteed annuity rates before anything is moved, because those are easy to lose and impossible to get back
  • You get a straight answer on whether you are on course, and what closing the gap would take

The normal minimum pension age rises from 55 to 57 in April 2028. Transferring a pension is not right for everyone. Some older schemes carry guarantees or protected retirement ages that are lost on transfer, which is why each plan is reviewed on its own before any recommendation is made.

The question we are asked most

Leave Them Where They Are,
or Bring Them Together?

There is no universal answer, which is annoying but true. Here is the trade-off in plain terms.

 Leaving them where they areCombining into one plan
ChargesWhatever each scheme charges, which on older plans can be high and hard to findOne charge you can see, though not always the lowest of the ones you had
Keeping trackSeveral providers, several logins, several annual statements to loseOne provider, one value, one place to look
GuaranteesAny guaranteed annuity rates or protected retirement ages stay intactThose guarantees are given up permanently on transfer
Investment choiceLimited to whatever each scheme offers, sometimes a single default fundUsually a wider choice, which matters more the longer you have left
At retirementEach pot taken separately, on each provider's termsOne decision about income rather than four
EffortNone now, more later when you come to take the moneyPaperwork now, most of which we do for you

The deciding factor is usually whether any of your existing plans carry guarantees. If one does, that often settles it on its own. Our guide to whether to consolidate your pensions goes through it in more detail.

Where we work

Advice Across Calderdale
and West Yorkshire

Office, kitchen table or video call. Whichever you would rather.

Halifax and Calderdale

Halifax town centre, Skircoat, King Cross, Boothtown, Illingworth, Ovenden, Northowram, Southowram, Hipperholme, Lightcliffe and Brighouse.

The Calder Valley

Sowerby Bridge, Ripponden, Luddendenfoot, Mytholmroyd, Hebden Bridge, Todmorden, Elland, Greetland and Stainland.

Wider West Yorkshire

Huddersfield, Bradford, Leeds, Wakefield and the surrounding towns, in person or by video call, plus equity release advice across Greater Manchester.

Get in touch

Speak to Joanne

Call us

01422 652300

Monday to Friday, 9am to 5pm

Visit us

Croft Myl, West Parade
Halifax, West Yorkshire
HX1 2EQ

Open in Google Maps

Or send a message

Use the enquiry form

Tell us a little about your situation and we will call you back

Check us out for yourself Every Step Financial Services is an Appointed Representative of New Leaf Distribution Ltd, which is authorised and regulated by the Financial Conduct Authority. You can check New Leaf on the FCA register under firm reference number 460421. For free and impartial background reading, see MoneyHelper, the government backed guidance service, and the Equity Release Council for standards covering lifetime mortgages. Current pension allowances and State Pension rules are published on GOV.UK.
Common questions

Financial Advice in Halifax:
Your Questions Answered

We look at your whole position rather than one product, explain the options in plain terms, and recommend what suits your circumstances. In practice that covers pensions, investments, protection and later life lending. The value is in matching things to your actual goals rather than selling you something off a shelf.
Very little paperwork. We talk about where you are, what is worrying you and what you would like to happen. You do not need policy documents or figures to hand. If it is clear we can help we will explain how, and if it is not we will tell you that instead.
Your free initial consultation carries no obligation. If you decide to go ahead, we put our charges in writing before any work starts, so you know the number before you agree to it. What it costs depends on the work involved, for example a one-off pension review compared with ongoing advice and annual reviews.
Yes, and plenty of our clients came to us that way. Usually it is because their adviser retired, the firm was bought, or they never hear from anyone from one year to the next. Moving is more straightforward than many people expect and we handle the paperwork.
No. Many of our clients come with two or three old pensions, some savings and a mortgage, not a portfolio. Advice is about making the most of what you have. If we do not think you would be better off for it, we will say so.
We are at Croft Myl on West Parade, in Halifax town centre, open Monday to Friday from 9am to 5pm. You are welcome to come to us. We also visit people at home across Calderdale, and we do video calls if that is easier for you.
Every Step Financial Services is an Appointed Representative of New Leaf Distribution Ltd, which is authorised and regulated by the Financial Conduct Authority under firm reference number 460421. You can look that up yourself on the FCA register, which lists New Leaf, its permissions and its Appointed Representatives.
Possibly. Equity release is commonly available to homeowners aged 55 and over, usually through a lifetime mortgage, and lets you take money out of your home while carrying on living there. Interest builds up over time, it reduces what your estate is worth and it can affect means tested benefits, so it needs proper advice.
Joanne holds the Diploma for Financial Advisers, a Level 4 qualification used to meet the Financial Conduct Authority's qualification requirements for retail investment advice. She also holds the Certificate in Regulated Equity Release, needed to advise on lifetime mortgages, and the Certificate in Mortgage Advice and Practice from her years in mortgage advice.
Send a message through the form on this page and we will get back to you as soon as possible to arrange a time that suits you, at our office, at your home or by video call. You do not need to have made any decisions first. A short note about what is on your mind is enough.

Book Your Free Initial Consultation

Tell us a little about your situation. You do not need to have made a decision, a question is enough. Joanne will get back to you to arrange a time.

Contact Us
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